Social Media

Should advertisers be panicking about the latest Facebook changes?

With speculation rife over the latest changes to the News Feed, what do we actually know about how this will affect promoted content?

What does social media mean for the Christmas advert race?

Christmas ads get people talking. But which brands are making the best use of social platforms to support their TV spots?

Facebook’s new fundraising button offers charities mixed blessings

Early results include a 26% increase in digital giving for one charity, but is the social giant’s foray into fundraising too good to be true?

Will longer tweets make Twitter boring?

A copywriter's thoughts on the latest changes to the Twitter timeline.